Tag heuer formula 1 red12/31/2023 ![]() ![]() The red dial is arguably the most classically sporty of the three, with a Rosso Corsa-influenced sunburst dial surface and contrasting white accents for the central chronograph seconds hand and the accent rungs surrounding the subdials. Each of the three dial options takes this dial formula in a slightly different direction, however. All three models start with the same basic presentation - tapering rhodium-plated baton hands, a mix of applied rectangular indices and bold Arabic numerals at 12 o’clock, a cutout 4 o’clock date window, and three black azurage subdials. Like anything else, this more colorful look won’t be to everyone’s taste, but it’s difficult to deny that the end results are eye-catching and unabashedly fun. While TAG Heuer is no stranger to colorful offerings in its current lineup, in person, this trio of colorways is vibrant, dynamic, and almost candy-like, with a far punchier presentation than most of its current catalog. Of course, the dials are the main attraction for the new TAG Heuer Formula 1 Chronograph Colors collection. The checkered flag engraving motif on the solid caseback is a classic TAG Heuer touch, and the brand rates these models for an impressively robust 200 meters of water resistance. These brushed numerals lend a sense of depth and solidity to an otherwise straightforward design, and help these new models to feel a touch more upscale than the other quartz offerings in the Formula 1 lineup. While other models in the series opt for aluminum or ceramic (generally reserved for automatic models), this new insert adds a raised tachymeter scale in a bold, modern sporting typeface. The black PVD edge is a modernized take on a brand hallmark that dates all the way back to the second-generation Heuer Autavia, and TAG Heuer elevates this familiar piece with a new sculptural insert in PVD-coated stainless steel. TAG Heuer’s use of black PVD for the chunky crown and broad pushers ratchets up the sense of visual aggression here, but it’s the heavy, gear-toothed fixed bezel that stands out as the Formula 1’s most distinctive feature. The fully brushed c-shaped case design is almost brutally simple on the wrist, with stout unchamfered lugs and prominent rounded crown guards. The 43mm-wide stainless steel cases of the TAG Heuer Formula 1 Chronograph Colors line should be familiar to fans of the brand. ![]() Although they may not be the most revolutionary models in the brand’s current lineup, the new TAG Heuer Formula 1 Chronograph Colors collection adds a jolt of energy to the marque’s most youth-oriented collection. For its latest move in this ongoing campaign, TAG Heuer taps into the watch industry’s current “color revolution,” bringing vibrant racing-inspired hues to this sporty quartz chronograph formula. Over the past several years, however, the brand has made a concerted effort to transform the Formula 1 into a contender in its own right, with high-profile collaboration models, bold designs, and a broad range of available options. As the more entry-level side of TAG Heuer’s sports watch catalogue, the Formula 1 collection has historically struggled to gain the same level of enthusiast affection as its more upmarket stablemates. ![]()
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